Compared to the current market, a variety of innovative packaging, beer packaging seems to be a lot of monotonous. Beer bottles on the market today are mainly glass and aluminum cans. Among them, glass beer bottles are almost all of brown and green. Apart from the different bottle stickers, it is difficult to distinguish from the beer bottle which brewer's products are.
For the current status of beer bottle packaging, with the intensified market competition, differentiated beer products have appeared in the market, which inevitably requires the differentiation of beer bottle packaging. At present, there are some specific venues for the night market, such as some small-capacity beer bottle packaging also appeared. This is the change in the market.
In this regard, I believe that beer bottle packaging in addition to capacity changes, in all aspects of appearance, color and bottle label should be improved. This differentiated beer bottle packaging will help improve the beer brand.
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