With the entry of digital printing equipment into the Chinese market, personalized printing is quietly rising in China in recent years. According to relevant information, at the beginning of 1997, Shanghai had its first personal postcard. In the same year in June of the same year, the Beijing East District Post Office Commercial Communication Center also opened this business, attracting stars, writers, photography enthusiasts, and merchants to scramble to print postcards and print 700,000 personal postcards within three months of opening. The popularity of such personal postcards also shows that people in today’s society are increasingly showing their desire for self-expression, personality, and creativity.
Case 1 Personal written photo collection Lao Chen is a written lover. He always wanted to integrate his many years of work but failed to do so. Nowadays, with personalized printing, this is a simple matter. As a result, Lao Chen realized this desire without spending much money. He printed his works in dozens of volumes and distributed it to him in addition to his own retention. Friends and family.
Case 2 Personal postcards Lao Li's family and brothers and sisters work in different cities. There are not many opportunities for the whole family to get together. As a result, Lao Li took a selection of photos of everyone's photos into a set of postcards, printed more than a dozen sets, and each set was reserved for commemoration.
Case 3 Personalized invitations and invitations Xiao Wang and Xiao Zhao Qingmei were very ingenious when they married. They printed their wedding dates on invitations. Such an invitation not only expresses the owner's sentimentality, but also fully reflects the owner. The personality can be kept as a memorial.
Case 4 Personality calendars and calendars have gone by. People seem to think that there is no other way to show themselves than photographs. Now that you have personalized printing, you can create a personal calendar or calendar and hang it in your own home to fully reflect your personality.
Case 5 Holiday greeting card Yan Yan, in order to thank her mother for her nurturing grace, specially designed and printed a beautiful greeting card on Mother's Day, wishing her mother a happy holiday!
Case 6 Individual card holders often need to print some badges and badges when organizing their activities. There are also some clubs that often need to print membership cards. There are several dozens of copies, and some have only one copy. Personalized printing can print such products anytime, anywhere.
Case 7 Personalized printing of baby series personalized products In many cases, not just a way of expression of personality and a means of propaganda, for a happy baby and the person who loves him, personalized printing is a kind of Memories, note the joy and sweetness of a little bit of growth; it is a key to unlock the infinite care and thoughts in the heart; it will be a stream of warmth in the heart, a breeze in the ears... The personalization of the baby's print Strong feelings, with different colors, entered our lives.
(1) Baby greeting card. The baby is 5 years old this year. When the Chinese New Year, Grandpa and Grandma are thinking about the baby and growing up and gaining weight? Will you write now? Still playing with the children every day? ... A greeting card with a picture of a baby is sent to the grandparents thousands of miles away. The baby's own handwriting on "my grandparents" brings joy and comfort to the elderly.
(2) baby photo album. An exquisite baby album, gently flipped, and saw the clear eyes of the baby when she opened her eyes for the first time. The first time I walked awkwardly, she took a small schoolbag on her first day... Each photo was carefully The mother wrote down her feelings at the time, and the baby's photo album, with the warmth of motherly love, and the growing childishness, will be the most treasured part of your baby's growth.
(3) baby calendar. Once upon a time, the calendar on the table and the calendar on the wall are all scenery. People and other strange things are now different. The baby's photos can be made into calendars, placed on a place where one can look up, and different expressions. Smiles make people feel comfortable and warm to their relatives and friends, so that they can also feel a beautiful and happy.
From the above examples, it is easy to see that personalized printing is being applied in China, and personalized printing can be printed at the fastest speed, in the shortest time, and according to the quantity required by customers. In fact, the scope of application of personalized printing is not just a few examples listed above. It should be said that as long as you want, personalized printing can do it. For example, there are only dozens of sales flyers for product sales, dozens of design institute bids, several sample costume design samples, a small number of CI design manuals, and one to a dozen personal identification cards. It is achieved through personalized printing, but in the past, with traditional printing methods, it was difficult to print products with only a few or several tens of copies at a reasonable price in a short time. With the application of personalized printing, more and more companies will be able to realize their dreams, print exquisite annual reports, tenders, sample books, manuals, and samples, so that enterprises can establish a good image and win in the competition.
Although there is still a difference in opinion about how large the people in the personalized printing market are, there is one thing to be sure: the development of printed materials is a trend toward personalization. With digital printing equipment capable of personalized printing, color laser printers and jet printers Ink printers and related consumables prices are reduced, personalized printing will be closer to us!

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